Is Behavioral Economics Used in Business?

19 Apr
This post is reproduced from an answer that I wrote on Quora to the question posed to me, “Is Behavioral Economics Actually Used in Business?” Broad, conscious, and concerted efforts to apply behavioral economics probably did not begin until sometime ... Read more »

Behavioral Economics Versus Behavioral Science

17 Apr
There will be different perspectives on the definitions of these two terms depending on context. Put simply, behavioral economics lies at the intersection of economics and psychology. Behavioral science is a somewhat broader term than behavioral economics as it is ... Read more »

The Real Key to Performing a Competitive Assessment

1 Feb
Assuming that one has capable resources to get the job done, the most important thing needed for a competitive analysis is an articulation of the true problem statement. The need to perform a competitive analysis is not a problem statement ... Read more »

On Digital Tools, Behavioral Economics, and Retirement

8 Dec
Just wanted to share a Harvard Business Review post by my colleague, Shlomo Benartzi. In a nutshell, the digital world opens up many possibilities to apply behavioral economics to help people. Shlomo mentions some research that he, Hal Hershfield, and ... Read more »

Why Do Management Consulting Firms Hire MBAs?

8 Oct
Prior to my current role, I spent many years in the traditional management consulting space. As I see it, the traditional segment of the management consulting industry values MBAs primarily because it facilitates a plug-and-play kind of model where people ... Read more »