Implementing Behavioral Science Initiatives

12 Oct

Applied behavioral science is a relatively new concept within the business community. This short video is part of planned series of videos to increase awareness and improve the implementation of behavioral science initiatives in business. These videos complement material from the book, Inside Nudging: Implementing Behavioral Science Initiatives.

This video addresses predominant organization types, implementation elements, and Behavioral GRIT™.

More information on predominant organization model and implementation elements may be downloaded from the support materials page for Inside Nudging and Appendix A.

And for more on meaning-driven innovation, see another post I wrote here.

More short behavioral science videos by Steve Shu

 

Nudging and Behavioral Architecture

12 Oct

Applied behavioral science is a relatively new concept within the business community. This short video is part of planned series of videos to increase awareness and improve the implementation of behavioral science initiatives in business. These videos complement material from the book, Inside Nudging: Implementing Behavioral Science Initiatives.

This video addresses the questions, “What is Nudging?” and “What is Behavioral Architecture?”

More short behavioral science videos by Steve Shu

 

Navigating Behavioral Science Applications

10 Nov
The concept of nudging and more specifically the behavioral science phrase of “no neutral design” has strong historical ties to social and public sector issues. The motivation for the phrase goes something like this. We have to provide people with ... Read more »

Behavioral Economics and Innovation Workshops

24 Oct
I am co-hosting Behavioral Economics and Innovation Workshops in conjunction with one of my colleagues and partners, Namika Sagara at Sagara Consulting. The goals of these workshops are twofold. First, the workshops teach and demonstrate key behavioral economics (BE) concepts to participants. Second, the ... Read more »