Nudging and Behavioral Architecture

12 Oct

Applied behavioral science is a relatively new concept within the business community. This short video is part of planned series of videos to increase awareness and improve the implementation of behavioral science initiatives in business. These videos complement material from the book, Inside Nudging: Implementing Behavioral Science Initiatives.

This video addresses the questions, “What is Nudging?” and “What is Behavioral Architecture?”

More short behavioral science videos by Steve Shu

 

Other Resources for Inside Nudging

1 Jan
These are other miscellaneous resources that may be of interest to readers of Inside Nudging. Video: Capuchin Monkeys and Fairness Loss Aversion Calculator Retirement Goal Planning System app Video: D-Light Club Card by Idmoo | Idomoo Website Video: Voya Financial Personalized Account Videos ... Read more »